Double Award recognition for West Ham community outreach
West Ham United and its Foundation have been recognised through two of the industry’s top Awards taking place next week.
On 5 March, the Foundation is up for the ‘Community Project of the Year’ at the London Football Awards for its Any Old Irons scheme.
Beginning three years ago with the aim of tackling social isolation and loneliness amongst over 60s, the initiative has evolved dramatically over the last year with more locations and cohorts being delivered, increased sustainability through a volunteer pathway, and the launch of the elderly group’s very own Podcast series as part of their technology workshops.
AFC Wimbledon Foundation and Palace For Life Foundation are also shortlisted in the category.
The event promises to celebrate the very best of London football and categories are independently judged by leaders from football administration and the football media.
Just 24 hours later, in conjunction with its Foundation, West Ham United is shortlisted at the London Sport Awards for the Players’ Project in the ‘Impact of Elite Sport’ category.
The Award recognises those that are using major events, high-profile and/or elite players, competitions and clubs to change Londoners’ lives.
Since its launch in 2018, the Players’ Project has sought to harness the power of elite sport to motivate, educate and inspire people across East London, Essex and beyond.
Recent reports from industry experts EY and Switch the Play have highlighted the tremendous social and economic impact the project has had so far across one of the most diverse areas of the country.
West Ham United Foundation CEO Joseph Lyons said: “We’re delighted to receive recognition at two of the best sport industry Awards. We are deeply conscious of our responsibility and we’re committed to making a positive difference in our community. Recognition like this is a great boost to everyone involved.”
We’ll be posting more about the Awards on our social media channels next week. Make sure you’re following @WHUFoundation