PRINCIPAL PARTNER - ALPARI
Alpari, a leading global FX broker, has been the principal sponsor of West Ham United since 2013. It's the club's dedication, passion and the loyalty of our supporters that have attracted Alpari to West Ham United because Alpari values them as highly as we do.
The Alpari companies worldwide first established a relationship with our club back in July 2011 when Alpari UK became an official sponsor. The West Stand has since been known as the Alpari Stand and Alpari's name features across the stadium and the club's literature.
In February 2013 Alpari extended its commitment to West Ham United by signing a three-year, multimillion-pound deal to become the principal sponsor from the start of the 2013/14 season. 'Alpari FX Trading' now features on West Ham United's team kit and apparel.
West Ham United on the Alpari trading floor
Sam Allardyce during the FX trading contest on the Alpari trading floor
We marked the signing of the principal partnership by visiting the Alpari trading floor for a live trading contest. Sam Allardyce, Kevin Nolan, Matt Jarvis and Joe Cole competed against each other in the online FX markets, bringing together the worlds of football and online trading. Kevin remained cool when the markets heated up and won the contest with a balance of £4,457 in virtual money.
Thanks to events such as these, we quickly found out why there's so much excitement around trading FX. If you want to see Sam and the players trading, watch the video of the contest.
With offices in over 20 countries, Alpari provides forex trading services worldwide on a range of trading platforms, including the popular MetaTrader 4 (MT4). Demo accounts are free and Live trading accounts start from USD200 minimum deposit.
Forex, spread bets and CFDs are high risk and losses can exceed your deposits.
Learn more about our principal sponsor and exclusive competitions and giveaways throughout the season on the Alpari West Ham United microsite
TECHNICAL PARTNER - ADIDAS
Leading sportswear manufacturer adidas teamed up with West Ham United in June 2013 to become the Club's Official Technical Supplier for the 2013/14 and 2014/15 seasons.
The agreement sees adidas produce the Hammers' team kit, replica kit, trainingwear and equipment, and will feature adidas performance fabrics ClimaCool and ClimaLite technology, a mixture of heat and moisture controlling materials, ventilation channels and 3D fabrics which improve air flow to the skin and in key heat zones.
The Hammers have enjoyed a rich history with the world-famous sports brand and wore the company's strips for their best-ever league finish of third in 1986 and in the 1981 League Cup final.
Indeed, some of the most legendary players ever to pull on the claret and blue did so in an adidas kit, including Billy Bonds MBE, Sir Trevor Brooking and Tony Cottee, and now many more stories are set to be told with the Club now clad in the famous three stripes again.
OFFICIAL CLUB PARTNER - LYCAMOBILE
Lycamobile has been an official club partner of the Hammers since the 2012/13 season.
Lycamobile is the Pay As You Go International SIM with over 20 million customers and a new customer joining every four seconds.
With Lycamobile you can enjoy fantastic international call rates and stay in touch for longer with those most important people in your world whether they are in Africa, Asia, Europe or the Americas.
OFFICIAL BEER - CARLSBERG
West Ham United's official beer is Carlsberg, one of the world's most well-known premium beers.
Carlsberg beer has been produced since 1847. It was first sold in its current pilsner form in 1904, and is now sold in over 140 markets throughout the world.
Every year Carlsberg produces 35,000,000,000 bottles of beer and more than 41,000 people work for the Carlsberg Group.
Carlsberg is available from concession stands throughout the Boleyn Ground. Click here to visit their website.
OFFICIAL ASIAN BETTING PARTNER - SBOBET
SBOBET have enjoyed a long and fruitful relationship with the Hammers and became the Club's official Asian Betting Partner ahead of the 2013/14 season.
SBOBET is one of the world's leading online gaming brands. Winner of the Asian Operator of the Year Award for the year 2009 and 2010, with operations in Asia and Europe licensed by the First Cagayan Leisure & Resort Corporation in the Philippines and the Government of the Isle of Man respectively, SBOBET is a 1-Stop Shop offering a complete suite of gaming products.
SBOBET Sports offers over 500 sporting events every week, with extensive coverage of all major football leagues and international sporting events. SBOBET also provides live football updates, immediate winnings confirmation, rapid payouts, easy access and fast online betting available around the clock. SBOBET also offer casino and gaming options.
Click here to visit the SBOBET site
OFFICIAL INJURY TIME BETTING PARTNER - BETVICTOR
BetVictor have signed up from the 2013/14 season to become the Official Injury Time Betting Partner of the Hammers.
Their company name will now feature on the Boleyn Ground's LED boards in injury time at the end of both halves of all home games.
BetVictor, originally Victor Chandler, was formed in 1946, and is one of the world's leading independent Sports betting and online gambling organisations. For more than seven decades they have provided their customers better value for money.
Services include a wide range of online betting opportunities on all major sports such as football betting, tennis betting, horse racing betting, boxing betting, golf bettingand many more. Their values of honesty, integrity, pioneering spirit and commitment to adapt new technologies drive them to provide the best quality online betting experience to customers.
Visit their website here
OFFICIAL EUROPEAN BETTING PARTNER - BET365
The Hammers' Official European Betting Partner for the 2013/14 season is Bet365.
bet365 are one of the world's leading online gambling groups with over ten million customers in 200 different countries. The Group employs over 2,000 people and is one of the UK's largest private companies.
As well as Sports, Bet365 also have first-class Casino, Games, Poker and Bingo rooms on the internet. At bet365, they operate a simple one-wallet system, meaning you have the same username, password and payment method to play at all of the above with the minimum of fuss.
Visit their website here
OFFICIAL IN-STADIA BETTING PARTNERS - SPORTINGBET
Sportingbet is a leading provider of sports betting, casinos, games and poker on line and on mobile. It was established over fifteen years ago in 1998 and acquired by GVC in March 2013. It has licences with Alderney, Denmark, Spain, Malta and the UK.
The sportsbook is one regarded as of the best in the world. Football is by far the most popular sport to bet on, with up to 900 in play football matches per week from over 700 leagues around the world played over the course of a year. In play coverage is available across many sports and we continue to make significant investments into the development of the in play product.
Live streaming of sports in a number of their biggest territories allows customers to watch and bet on over 8,500 live events per year. There is also an industry leading suite of casino and games products as well as a live dealer casino.
Visit their website here.
OFFICIAL TAILOR - APSLEY
Apsley Tailors have teamed up with West Ham United to design, fit and supply the squad with bespoke suits and accessories from the 2010/11 season.
Established in 1889, Apsley offers luxury, handmade, bespoke tailoring of exceptional quality, in great speed and for excellent value from showrooms on Pall Mall, London.
Apsley said: "Apsley are proud and excited to be in partnership with West Ham United. Over the years Apsley have been tailors for the British Military and Royal Navy as well as many diplomatic houses, members clubs and corporate companies in the UK and worldwide. We are delighted to add West Ham United to the list of our prestigious clients."
A bespoke suit from Apsley starts from just £600, so to get your new suit for the new season call 0207 925 2238 to book a fitting or click here for further information.
OFFICIAL CLUB PARTNERS